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Team Lead - Campaign Developer

Remote, India
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In the minute it takes you to read this job description, Bluecore has launched over 100,000 individually personalized marketing campaigns for our retail ecommerce customers!

About Bluecore:
Bluecore is a marketing technology company that’s reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers. Through our patented retail data model and the recent release of Bluecore Communicate™ and Bluecore Site™, we replace manual processes with an intelligent, AI-driven workflow. We are credited with doubling email revenue, and growing customer retention for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora, and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Glassdoor and ranked No. 241 on the Inc. 500 List, the most prestigious ranking of the nation’s fastest-growing private companies.

Team Lead - Campaign Development
(US Hours: 9am - 5pm EST)

 

Job Description

We are seeking a motivated and experienced Team Lead to join our dynamic Campaign Services team.
You will play a pivotal role in overseeing the creation and execution of marketing/promotional campaigns for various international e-commerce partners.

You will be leading a global team to deliver on partner priorities, and ensuring brand consistency across all digital touchpoints.

 


Responsibilities

  • Manage and lead a team of front-end developers focused on building marketing emails, website experiences, and promotional elements.
  • Partner with internal and external stakeholders to gather requirements, manage expectations, and prioritize deliverables.
  • Lead and participate in regular calls with partners to provide status updates, and address any issues or escalations.

  • Leverage your expertise in front-end technologies (HTML5, CSS, JavaScript, jQuery) to build and maintain high-quality marketing assets.
  • Collaborate with designers to translate wireframes, mockups, and prototypes into pixel-perfect templates and functionalities.
  • Ensure brand consistency and adherence to high-quality graphic standards across all marketing materials.
  • Possess strong debugging skills and utilize browser inspector tools for cross-browser compatibility testing.

  • Foster a collaborative and positive work environment for your team, providing coaching and mentorship for continued growth.



Requirements

  • 2+ years of proven experience in leading and managing a global/remote development & engineering team.
  • Strong understanding of partner priorities and project deadlines and the ability to translate those into actionable plans.
  • Excellent communication and interpersonal skills, with the ability to clearly communicate technical concepts to non-technical audiences.

  • Experience collaborating with web designers to enhance usability, speed, and aesthetics.
  • Proficiency in using design tools like Adobe Photoshop CC, Sketch, or Figma to translate wireframes into functional prototypes.
  • Familiarity with browser inspector tools and cross-browser testing methodologies.

  • An ability to perform well in a fast-paced environment.
  • Excellent analytical and multitasking skills.

 

Bonus points

  • Experience with marketing automation platforms or SaaS platforms (Mailchimp, Salesforce etc).
  • Technical Project Manager (TPM) or Scrum Master background.
  • Understanding of accessibility compliance and W3C best practices for web development.



Work Hours

This position requires working US hours, Monday - Friday from 6:30 pm to 2:30 am IST.
Occasional flexibility may be required based on project needs.

 

We offer a competitive compensation and benefits package, with a strong focus on work-life balance.
If you are a results-oriented leader with a passion for building beautiful and functional marketing experiences, we encourage you to apply!

 

 

 

 

More About Us:

Bluecore is a multi-channel personalization platform that gives retailers a competitive advantage in a digital-first world. Unlike systems built for mass marketing and a physical-first world, Bluecore unifies shopper and product data in a single platform, and using easy-to-deploy predictive models, activates welcomed one-to-one experiences at the speed and scale of digital. Through Bluecore’s dynamic shopper and product matching, brands can personalize 100% of communications delivered to consumers through their shopping experiences, anywhere.

This comes to life in three core product lines:

Bluecore is credited with increasing lifetime value of shoppers and overall speed to marketing for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Fortune, Crain's, Forbes and BuiltIn as well as ranked on the Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies.

 
We are proud of the culture of flexibility, inclusivity and trust that we have built around our workforce. We are a remote first organization with the option to potentially work in our New York headquarters on occasion moving forward. We love the opportunity to come together – but employees will always have the option on where they work best.  
 
At Bluecore we believe in encouraging an inclusive environment in which employees feel encouraged to share their unique perspectives, demonstrate their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences.  Bluecore is a proud equal opportunity employer. We are committed to fair hiring practices and to building a welcoming environment for all team members. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, familial status or veteran status. 
 
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.